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Shaw Industries Inc Shaw Floors – Social Media Coordinator in Dalton, Georgia

Job Title

Shaw Floors – Social Media Coordinator

Position Overview

The Social Media Coordinator is a creative individual that is passionate about increasing awareness of the Shaw Floors brand, products, and features. The individ ual in this role i s responsible for managing and executing the company's social media strategy. This includes creating e ngagi ng co ntent , monitoring and responding to comments and messages, analyzing social media d ata, and s tayin g up-to-date with industry trends and best practices. The Social Media Coordinator will collaborate with various teams to ensure consistent brand messaging and drive engagement across all social media platforms.


  • Develop and implement a social media strategy that aligns with the company's goals and objectives .

  • Create and curate engaging content for social media platforms, including but not limited to Facebook, Pinterest, Instagram, LinkedIn, and YouTube.

  • Monitor and respond to comments, messages, and inquiries in a timely and professional manner.

  • Generate, measure, and refine social campaigns in real time

  • Engage target audiences with relevant content to connect consumers with the Shaw Floors brand

  • Analyze social media data and generate reports to track performance and identify areas for improvement.

  • Stay up-to-date with social media trends, tools, and best practices, and recommend new strategies to enhance the company's social media presence.

  • Collaborate with internal teams, such as marketing, sales, and customer service, to ensure consistent brand messaging and effective communication across all social media channels.

  • Manage social media advertising campaigns, including budget allocation, targeting, and optimization.

  • Engage with influencers, partners, and customers to foster positive relationships and increase brand awareness.

  • Monitor competitor activity and industry trends to identify opportunities for differentiation and innovation.

  • Stay informed about relevant industry news and developments to provide insights and recommendations to the team


  • Bachelor's degree in marketing, communications, or a related field.

  • Proven experience in managing social media platforms and implementing successful social media strategies.

  • Excellent written and verbal communication skills, with a strong attention to detail.

  • Proficient in using social media management tools, analytics platforms, and content creation tools.

  • Knowledge of current social media trends, best practices, and emerging platforms.

  • Strong analytical skills and ability to interpret social media data to drive actionable insights.

  • Ability to work independently and collaboratively in a fast-paced environment.

  • Creative thinking and problem-solving skills.

  • Strong organizational and time management skills, with the ability to prioritize tasks effectively.

  • Experience in graphic design and video editing is a plus.

Work Shift

8 Hr non-rotating shift, Hrs fall to in punch day, Observed Calendar, shift starts AM

Shaw Industries is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, gender identity, religion, sexual orientation, national origin, disability, genetic information, pregnancy, protected veteran status, or any other protected characteristic as outlined by federal, state, or local laws.

As we continue to monitor the spread of COVID-19 (coronavirus), we might determine the need to postpone in-person interviews to ensure the health and safety of our associates, candidates, and the community. In this case, we can accommodate with a phone or video interview, and will schedule an in-person interview for a later date. The method by which you interview does not impact your standing as a candidate for this position.

Shaw Industries Group, Inc. is more than a flooring company – we are 22,000 people united in our vision of creating a better future for our customers, for our people, for our community and for our company. We provide carpet, resilient, hardwood, tile & stone, laminate, synthetic turf and other specialty items for residential and commercial markets worldwide. We meet diverse customer needs through an expansive portfolio of brands, including: Anderson Tuftex , COREtec , Patcraft , Philadelphia Commercial, Shaw Contract, Shaw Floors, Shaw Hospitality, Shaw Sports Turf, Southwest Greens, USFloors and more.

Headquartered in Dalton, Georgia, Shaw is a wholly owned subsidiary of Berkshire Hathaway with nearly $6 billion in annual revenue and representation throughout the U.S., as well as in Australia, Belgium, Brazil, Canada, Chile, China, France, Great Britain, India, Mexico, Scotland, Singapore and the United Arab Emirates. For more information about our company brands, operations and community involvement, visit .

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